France

Experian Business Strategies is a leading supplier of decision support for marketing solutions in France. The company was formed in 1998 and has always acted as a pioneer and an innovator in micromarketing area.

Experian Business Strategies offers a wide range of marketing decision support solutions addressing retail planning optimisation, customer segmentation, economic forecasting and property analysis.

The company is based in Paris, employing more than 50 people with competencies in consultancy, analytical expertise and software.