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Internet steals a march on the High Street

The Experian FootFall Index for March 2008 recorded continued decline in shopping visits to UK high streets and retail centres. Meanwhile, according to Hitwise, Internet sales gained momentum as more people chose to visit online retailers, reflecting a continued shift in consumer purchasing behaviour.

 

The Future of Newspapers

The Future Foundation's latest report looks at the challenges facing the newspaper industry, which has seen circulation figures decline over the last ten years. Competing media offering 24-hour news have entered the market, combined with broader social trends, creating an uncertain future for the industry.

 

Getting the message across

Marketers face an ever growing challenge in attracting the attention of consumers, according to new research from the Direct Marketing Association, sponsored by Experian. A combination of factors, such as new technology and blurred boundaries between work and personal space, means that marketers need to work even harder to stand out and get their messages heard.

 

Experian launches Mosaic Australia

Experian’s latest consumer classification for Australia reveals startling new population and consumer trends. For example, unmarried women outnumber married women for the first time in 85 years, almost a quarter of Australians live in single-person households and as many as half of all Australians now have one parent born overseas.

 

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